What is Destination Occupation?

Rachel Knight, Founder of Destination Occupation

Rachel Knight, Founder of Destination Occupation

Destination Occupation takes a complex problem (making a career choice) and solves it in a concrete way. We create relevant and relatable career exploration videos using “authentic story telling” to educate about and attract people into career paths that are a good fit for them.

Employers featured on our site are able to tell their employees stories and educate people about who they are, what they do and why a career path to their company is desirable.

Educators and job coaches use our videos and resources to help people make better informed career and education choices. Our videos and associated resources connect students and job seekers to education and career planning resources. Teachers can earn Professional Development contact hours towards re-certification simply by learning how to use Destination Occupation.

Everyone is busy and, for that reason, career exploration videos are an efficient use of time.  In under 2 hours, students and job seekers can visit over a dozen Maine companies and learn about dozens of different careers.  The videos feature stories from real Maine people talking about their job and the skills, interests and personalities that make each job a unique fit. Many of our videos feature careers that are in high demand all over Maine. Check out our Career Videos List for a short description of each career featured.

For more information on how Destination Occupation works and can help you, simply scroll down to next section and visit the appropriate page for your needs!  Also, check out this 60 second teacher testimonial! 

Destination Occupation’s Featured Employers


SIGCO, LLC is a glass and metal fabricator located in Westbrook, Maine.

We are always looking for hard working, ambitious people who would like to join our team. We are willing to train you if you are willing to learn. Most positions require the ability to read a tape measure. We offer a competitive wage and benefit package that includes health and dental insurance, life insurance, short term and long term disability insurance, and 401(k) with profit sharing.

General Dynamics, Bath Iron Works

GENERAL DYNAMICS/Bath Iron Works is the lead designer and builder of the Arleigh Burke (DDG 51) class of AEGIS destroyers, the most successful Navy new ship construction program of recent decades. These ships are the most technologically advanced surface combatants afloat. Recently BIW delivered the first Zumwalt (DDG 1000) class of destroyers, continuing its tradition of leadership in technology and innovation. BIW’s continuing success is a result of innovative thinking and a commitment to teamwork.


Hancock Lumber with Destination Occupation

Hancock Lumber, an established Maine building supply company,  is a great company to work for—with competitive pay, an outstanding work environment, excellent benefits including medical, dental, a 401(k) plan, life insurance, college savings program, employee discounts, and more. Hancock is a proud recipient for the past 4 years in a row (2014, 2015, 2016, 2017) of the Best Places to Work in ME award.

Hancock Lumber offers many exciting jobs in Maine in retailing, manufacturing, sales, distribution and administrative management.

Fedcap’s Breaking the Cycle program was officially launched in the State of Maine on January 30th, 2017. The Breaking the Cycle program was established by Fedcap after we were selected by Maine officials to provide statewide services under their Temporary Assistance for Needy Families (TANF) program, called ASPIRE. The state is committed to working with Fedcap to end poverty for these individuals, families and children. Fedcap will provide education and training that leads to sustainable employment, as well as connections to services for those with barriers to work. Fedcap is always looking to hire qualified and motivated people to be a part of their dynamic team.

Maine Staffing Group If you are looking for Temporary, Temp-to-Hire, or ‘Directly-Hired’ positions, Maine Staffing Group can help! Maine Staffing provides jobs in nearly every industry.  They work with you to help you find new job opportunities that match your skills & characteristics.


Project Flagging Inc. provides Maine & New Hampshire DOT Certified Traffic Control Services (Flaggers). Their team of five DOT-Certified Trainers conduct extensive training sessions throughout the region.

Pine Tree Food Equipment has been providing quality repair service for commercial cooking equipment since 1989. The company has grown over the years and has 3 locations in Gray, Brewer and Saco Maine. Our service technicians are state licensed in gas, steam, refrigeration and electric appliance service and installation and have remained current in the industry by attending manufacturers training all over the United States.


Maine Medical Center on Destination Occupation

Maine Medical Center’s Department of Vocational Services is a leader in the field of employment for people with disabilities. The department, CARF-accredited in Community Employment Services, provides services to individuals with disabilities and also provides technical assistance and training to community rehabilitation agencies, employers and schools.



Are you struggling to find qualified people? Are you looking for a competitive advantage?  If so, Destination Occupation is THE resource for you! Employers looking to educate their workforce about careers they offer can be featured on our site. This connects you directly to students and job seekers who are using Destination Occupation in schools, career centers and other workforce development agencies.

Educators & Job Coaches

Educators can integrate our videos and lesson plan templates into their school’s career exploration classes. Job coaches can use our videos and resources to help their clients understand their options. Having options helps everyone make better informed decisions.

Students & Job Seekers

For students and job seekers, the path ahead isn’t always clear and the choices can be overwhelming. Destination Occupation can help you sort through options and explore career paths that match your skills, interests, and personalities. Anyone can use our videos and tools to create their own career exploration experience.

What People Are Saying About Destination Occupation

From the students in the classroom to our clients hoping to hire promising employees, we here at D.O. strive to make this experience the best it can be for everyone. Here’s what folks have to say about us.

Students & Job Seekers

“It helps to see someone doing something they like and enjoy. I have different interests but I do like working hands on. Learning this story shows me I can do what I want.”

Teachers, Guidance Counselors & Job Coaches

“I wanted to let you know how much I have enjoyed checking out Destination Occupation. I have been using your lessons with my 7th and 8th grade JMG students and I love the format of your website/videos. I just finished the third lesson, highlighting the Jøtul employee videos. I love how you show the varying levels of education, skills, and resources ­ all well represented and easily accessible. The career resources are a great tool for providing additional information and direction. For my middle school kids these resources are an effective way to reinforce information presented in the video. For older students and job seeker I can see how the information and resources would be that much more valuable by providing concrete direction. And I love that you note learning styles in the employee profiles! Thanks again for sharing the lessons!”
—Carolyn Collins, Pittsfield, Maine


Hancock Lumber

“At Hancock Lumber, we are always looking for innovative ways to reach out to our workforce. We believe in attracting motivated people to come work for us. When I learned about Destination Occupation and it’s new, creative way to educate people about jobs in Maine, I knew we should be involved. The video and our company page on the website exceeded our expectations. Any company interested in reaching out to their workforce in a new, creative way should check out Destination Occupation.”
—Kevin Hancock, President Hancock Lumber

Maine Medical Center’s STEP Program

“Maine Medical Center’s Department of Vocational Services has been providing a summer employment program for teens with disabilities for more than 30 years. Last summer Rachel Knight, Principal of Destination Occupation assisted our department in a video which highlighted students and job coaches in our Summer Teen Employment Program. This video has made all the difference in our ability to easily market and explain our program to others. Rachel is an absolute pleasure to work with. She is creative, professional and put our video together in a day and a half. We are thrilled to have the video on our website and have sent it to parents, teachers, rehabilitation providers, potential funders and employers. Hiring Rachel Knight and her team was one of the BEST decisions we made in 2015!! Thank you Rachel!!!!!” – Christine A. McKenzie, Director of Department of Vocational Services

Get In Touch!

If you're interested in learning more about Destination Occupation's mission and how it can benefit your school or business we'd love to hear from you!